Web Survey Bibliography
Title Converting Web-Surveys into Actionable Results That Even the CFO Will Support!
Author Goodman, J., Yeomans, J.
Year 2000
Access date 21.07.2007
Abstract Web surveys, like most other survey research, often get put on the shelf. 70% of customer feedback is never acted upon. e-satisfy (formally TARP) has identified four reasons: Customer interactions at different touchpoints are gathered in incompatible formats which often contradict; Each data source identifies multiple problems which imply competing priorities; The feedback is ignored because neither the payoff of acting nor the cost of inaction is quantified into dollars; Management receives the feedback in an unappealing format. e-satisfy, working with AT&T, American Express,Compaq, and OpperheimerFunds, has developed a methodology for collecting, analyzing, and presenting Survey data in manner which causes senior management to take action. Mr. Goodman will first present the general research basis for the approach including e-satisfy’s methods for converting survey data into revenue implications and for integrating data from web surveys with other types of customer feedback such as support calls and employee input. Mr. James Yeomans, Compaq, will Describe how the surveys conducted over the web impacted a major service strategy decision and how Compaq is using ongoing web surveys to enhance loyalty and recover market share.
Year of publication2000
Bibliographic typeConferences, workshops, tutorials, presentations
Web survey bibliography - 2000 (46)
- Pollsters Inside the Box; 2000; Clark, R.
- The threat of satisficing in surveys: The shortcuts respondents take in answering questions; 2000; Krosnick, J. A.
- Designing Web Usability; 2000; Nielsen, J.
- Comparison of telephone, mail, Web, and IVR surveys of drugs and alcohol use among University of Georgia...; 2000; Bason, J. J.
- The measurement of personal values in survey research: A test of alternative rating procedures; 2000; McCarty, J. A., Shrum, L. J.
- Model of behavioral intention. A two-factor motivational model of behavioral intention; 2000; Thomas, R. K.
- DMS/AOL's Opinion Place expands research services to offer broadest online representation available...; 2000
- Research Report: The Evolving Relationship Between General and Specific Computer Self-Efficacy—...; 2000; Agarwal, R., Sambamurthy, V., Stair, R.
- Old, new make up today's surveys.; 2000; James, D.
- Software Comes Down to Earth; 2000; Macer, T.
- Using Web questionnaires for judgement and decisoin making research; 2000; Baron, J., Siepmann, M.
- Tell me, what did you see? The stimulus on computers; 2000; Krantz, J. H.
- Computer software and qualitative analysis: trends, issues and resources; 2000; Lee, R. M., Esterhuizen, L.
- Web and Mail Survey: Comparison on a Large-Scale Project; 2000; Kennedy, J. M., Kuh, G. D., Li, J., Hayek, J., Inghram, J., Bannister, N., Segar, K.
- Method and Representation in Internet-Based Survey Tools: Mobility, Community, and Cultural Identity...; 2000; Witte, J. C., Amoroso, L. M., Howard, P. E. N.
- Developing Usability Guidelines for AudioCasi Respondents with Limited Literacy Skills; 2000; J., Schneider, S. J.
- Technology Effects: Do CAPI or PAPI Interviews Take Longer?; 2000; Fuchs, M., Couper, M. P., Hansen, S. E.
- What Users Want From a Tool for Analyzing and Documenting Electronic Questionnaires: The User Requirements...; 2000; Kelly, M.
- Documentation for 2000 Presidential Election Internet Survey; 2000; Alvarez, M. R., Sherman, R.
- Internet Panel Response To The 'State Of The Union' Address: An Experiment; 2000; Frankovic, K. A.
- Current Practices in Intraspinal Therapy - A Survey of Clinical Trends and Decision Making; 2000; Hassenbusch, S. J., Portenoy, R. K.
- Online qualitative research task force: report of findings; 2000; Sweet, C., Walkowski, J.
- International growth of Web survey activity; 2000; MacElroy, B.
- Using online focus groups for e-commerce research; 2000; Johnson, W.
- The future of online research; 2000; James, D.
- Taking It To The Web; 2000; Grant, A. T., Dispensa, G.
- An opposing view of online surveying; 2000; Gorman, J. W.
- You've got surveys; 2000; Lipke, D. J.
- Developing usable Web sites - a review and model; 2000; Cunliffe, D. V.
- Impact of measurement periods on website rankings and traffic estimation: a user-centric approach; 2000; Lee, Su., Leckenby, J. D.
- The power of online research; 2000; Taylor, H.
- Report from Portland. AAPOR conference focuses on Web research; 2000; Totten, J. W.
- Psychological Experiments on the Internet; 2000; Birnbaum, M. H.
- A Brief History of Web Experimenting; 2000; Musch, J., Reips, U.-D.
- Potential of the Internet for Personality Research; 2000; Buchanan, T.
- Using the Internet for survey research: A case study; 2000
- Leverage-saliency theory of survey participation; 2000; Groves, R. M., Singer, E., Corning, A.
- E-interviewers add human touch to Web-based research; 2000; Wygant, S., Feld, K. G.
- Variables influencing dropout rates in Web-based surveys; 2000; MacElroy, B.
- Research non-stop; 2000; Grecco, C.
- Measuring response rates in online surveys; 2000; MacElroy, B.
- Content Analysis of the World Wide Web: Opportunities and Challenges; 2000; Weare, C., -Y., Lin, W.-Y.
- Banner-advertised Web surveys; 2000; Tuten, T. L., Bosnjak, M., Bandilla, W.
- Use of E-Mail And Internet Surveys By Research Companies; 2000; Totten, J. W.
- A Comparison Of Mail, Fax, And Web-Based Survey Methods; 2000; Cobanoglu, C., Warde, B., Moreo, P. J.
- Introduction: Survey and Statistical Computing in the New Millennium; 2000; Banks, R.